Drip is known for its ecommerce-focused email and SMS marketing platform, helping online brands build advanced automations, manage customer data, and maximize revenue. But it’s not a one-size-fits-all tool. For many growing stores or new brands, Drip’s cost, complexity, or design limitations push them to look elsewhere.
Whether you want a more affordable option, stronger design tools, multichannel messaging, or an easier UI, there are platforms that do it better — or at least differently — depending on your needs.
Below, we break down the top 9 Drip alternatives, organized by use case, with clear breakdowns of features, strengths, drawbacks, and ideal users.
1. PosterMyWall
Best for: Quick, Visual Marketing Across Email + Social Media
What it does:
PosterMyWall is an all-in-one marketing platform combining graphic design, email marketing, video creation, and social media scheduling. It’s built for non-designers and time-crunched entrepreneurs looking to get polished campaigns out quickly.
Top Features:
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Drag-and-drop email builder with pre-designed layouts for newsletters, sales, and promos
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One-click publishing to email, Facebook, and Instagram
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Thousands of ecommerce-specific templates (flyers, banners, ads, and stories)
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AI-powered content assistant for text generation and layout suggestions
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Contact list management and basic automation for scheduled sends
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Video editing, animation, and music options for eye-catching marketing content
Why Choose It:
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Combines design and marketing tools into one streamlined interface
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Extremely beginner-friendly; no experience or onboarding required
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Huge value for cost: Create professional-looking campaigns without hiring a designer
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Perfect for time-sensitive launches, seasonal promotions, and multi-platform campaigns
What to Keep in Mind:
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Not designed for complex email sequences or logic-based automations
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Lacks built-in SMS or ecommerce-triggered email flows
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Works best as a campaign creation hub rather than a full CRM
Best For:
Small businesses, solopreneurs, Shopify or Etsy sellers who need fast, attractive marketing content across channels.
2. Klaviyo
Best for: Ecommerce Stores Focused on Revenue-Driven Email & SMS
What it does:
Klaviyo is a data-rich platform built specifically for ecommerce. It provides highly targeted email and SMS marketing based on customer behavior, browsing patterns, and past purchases.
Top Features:
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Deep Shopify and WooCommerce integrations with real-time syncing
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Prebuilt flows for abandoned carts, win-back, product upsells, and birthday campaigns
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Revenue attribution for each campaign and customer
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Powerful list segmentation based on behavior, location, and buying history
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Advanced A/B testing and predictive analytics
Why Choose It:
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Built for ecommerce from the ground up, meaning all features cater to your store's revenue goals
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Rich customer insights and segment targeting give you full control of personalization
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Easily integrates with ecommerce platforms and tools like Gorgias, Recharge, and Smile.io
What to Keep in Mind:
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Pricing increases with list size and SMS usage, which can become expensive quickly
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More features = more complexity, especially when setting up flows for the first time
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Limited content design flexibility compared to platforms like PosterMyWall or Bee
Best For:
Established online stores focused on increasing lifetime value and driving repeat purchases.
3. Mailchimp
Best for: Email + CRM + Automation in One Simple Dashboard
What it does:
Mailchimp is a widely used marketing platform offering email marketing, automation, customer segmentation, landing pages, and basic CRM functionality — all within an accessible interface.
Top Features:
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Email editor with customizable templates and dynamic content blocks
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Audience dashboard with contact profiles and engagement tracking
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Journey builder for automating welcome series, abandoned cart, and retargeting flows
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Built-in CRM tools with customer tagging and scoring
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Content Studio with asset storage and AI-based copy suggestions
Why Choose It:
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Combines design, marketing, and contact management in one place
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Easy to scale from basic newsletters to advanced automation
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Plenty of integrations with Shopify, WooCommerce, and Zapier
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Excellent starter plan for smaller stores or creators
What to Keep in Mind:
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Limited SMS support (requires add-ons or third-party tools)
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A/B testing and advanced segmentation only available on higher tiers
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Campaign setup and templates are functional but not cutting-edge visually
Best For:
Growing ecommerce stores and service-based businesses that need foundational automation + CRM tools.
4. ActiveCampaign
Best for: Complex Automation and Sales + Marketing Sync
What it does:
ActiveCampaign provides a powerful combination of advanced marketing automation and CRM capabilities. It’s known for its conditional logic and ability to track a lead across their entire customer journey.
Top Features:
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Visual workflow builder with if/else conditions and goal tracking
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Email personalization using site tracking, purchase history, and CRM data
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Built-in CRM with deal pipelines and task assignments
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Automation templates for onboarding, cross-selling, and win-backs
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Machine learning tools for predictive sending and content suggestions
Why Choose It:
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Designed for data-heavy teams that want to automate every aspect of lead nurturing
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Seamlessly integrates with sales processes and customer support tools
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Excellent tracking and reporting tools for improving ROI across the funnel
What to Keep in Mind:
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Steeper learning curve for non-marketers or solo founders
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Higher-tier pricing for more advanced features and integrations
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More than most small ecommerce stores need unless they plan to scale significantly
Best For:
High-growth businesses or ecommerce brands with longer sales cycles and a strong sales/marketing team structure.
5. MailerLite
Best for: Clean, Affordable Email Automation
What it does:
MailerLite offers streamlined email marketing and automation for small to mid-sized businesses. It combines modern UI with essential tools like email campaigns, landing pages, and ecommerce integrations — all within a generous free and budget-friendly paid tier.
Top Features:
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Drag-and-drop email builder and automation editor
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Prebuilt templates for ecommerce workflows and welcome sequences
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Landing page and popup creation tools
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Shopify, WooCommerce, Stripe, and PayPal integration
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Campaign analytics with heatmaps, click maps, and A/B testing
Why Choose It:
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Quick setup and clean interface ideal for solo users or small teams
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Great deliverability and responsive support
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Offers a free plan with generous limits for new users
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Strong integration support for ecommerce and payment tools
What to Keep in Mind:
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No SMS or multichannel support
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Basic automation compared to Drip or ActiveCampaign
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Template library is more functional than flashy
Best For:
Small ecommerce brands, bloggers, and marketers needing cost-effective email automation with growth flexibility.
6. Kit
Best for: Content Creators and Digital Product Sellers
What it does:
Kit is a creator-first email marketing platform that helps you grow an audience, engage them with automation, and monetize through digital product sales — all without complex workflows.
Top Features:
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Visual automation builder with tagging and segmentation
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Integrated ecommerce for selling digital products and paid newsletters
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Simple landing page and opt-in form builder
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Broadcast and sequence-based email delivery
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Integrations with Teachable, Shopify (via Zapier), and Stripe
Why Choose It:
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Tailored for creators who value audience engagement over high-volume selling
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Offers built-in tools to sell products and subscriptions directly via email
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Clear and clean interface with fast learning curve
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Community and educational support for creators
What to Keep in Mind:
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Limited visual customization in email templates
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Not ideal for physical ecommerce or complex CRM needs
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Multichannel support is minimal (no SMS)
Best For:
Bloggers, educators, YouTubers, and creators monetizing content and audience relationships.
7. GetResponse
Best for: Funnels, Emails, and Webinar Marketing
What it does:
GetResponse is an all-in-one marketing platform with tools for email marketing, landing pages, funnels, and even webinars — making it especially attractive for brands selling digital products or services.
Top Features:
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Marketing automation builder with prebuilt workflow templates
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Funnel builder including lead capture, email sequences, and sales pages
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Webinar hosting and registration features
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Ecommerce automation and integrations with Shopify and Magento
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Lead scoring, behavioral tracking, and dynamic content blocks
Why Choose It:
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One of the few platforms offering built-in webinar marketing and funnel tools
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Scalable from solopreneurs to mid-size teams running complex sequences
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Ideal for digital courses, membership sites, and lead generation
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Detailed analytics and user tracking improve ROI optimization
What to Keep in Mind:
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Higher learning curve for users new to funnels and webinars
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Plans become costly as you unlock more advanced features
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Email design flexibility is good but not as modern as Bee or PosterMyWall
Best For:
Coaches, course creators, digital entrepreneurs, and info-product sellers looking for an all-in-one funnel + email solution.
8. Brevo
Best for: Multi-Channel Campaigns (Email, SMS, WhatsApp, Chat)
What it does:
Brevo is a versatile platform that unifies your marketing and transactional communication channels. From email and SMS to WhatsApp campaigns and live chat, it supports both marketing automation and real-time customer engagement — all from a single dashboard.
Top Features:
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Drag-and-drop editor for emails, SMS, and WhatsApp
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Automation workflows with conditional triggers and delays
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Transactional email and SMS with detailed analytics
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Live chat and contact forms for instant communication
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CRM with contact history, segmentation, and scoring
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Pay-as-you-go pricing for emails and SMS
Why Choose It:
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Enables centralized multichannel communication across customer touchpoints
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Offers transactional and promotional messaging under one roof
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CRM and segmentation tools help personalize communication at scale
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Flexible pricing model makes it accessible to businesses of all sizes
What to Keep in Mind:
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Template design tools are more functional than visually creative
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Interface can feel dense for beginners due to wide feature scope
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Less focused on ecommerce-specific workflows compared to Klaviyo or Drip
Best For:
Retailers, service providers, and ecommerce brands looking for cost-efficient email + SMS + chat marketing.
9. Beefree
Best for: Professional Email and Landing Page Design
What it does:
Beefree is a dedicated email and landing page design tool, purpose-built for marketers and teams that want complete creative control over layout and branding. It doesn’t send emails — instead, it integrates with your existing email platform.
Top Features:
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Pixel-perfect drag-and-drop editor with mobile-responsive layouts
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Brand kit support for consistent colors, fonts, and logos
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Modular content blocks and reusable templates
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Collaboration tools including commenting and version history
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Export-ready HTML for Mailchimp, Klaviyo, ActiveCampaign, and more
Why Choose It:
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Offers unmatched control for crafting beautiful, brand-compliant designs
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Collaboration features streamline design workflows for teams and agencies
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Keeps creative and technical roles separate by integrating with your ESP of choice
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Ideal for high-impact promotional content and customer lifecycle visuals
What to Keep in Mind:
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Not a full-service email platform — no list management or automation
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Requires pairing with another tool like Mailchimp or ActiveCampaign for campaign execution
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Focuses entirely on design — may be overkill if you only send occasional emails
Best For:
Agencies, designers, and brands that care deeply about email visuals and use external platforms for delivery.
Final Thoughts: Choosing the Right Drip Alternative
Drip is a powerful email and SMS platform — especially for ecommerce — but it’s not always the best fit for every business. Depending on your growth stage, budget, and marketing style, another platform might better align with your goals.
Here’s a quick recap:
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PosterMyWall – Perfect for fast, visual marketing with all-in-one email + social content creation
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MailerLite – Ideal for startups and growing businesses that want powerful features without the cost
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Klaviyo – Best for data-driven ecommerce brands focused on customer retention and revenue
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ActiveCampaign – Designed for high-volume brands needing deep CRM and conditional automation
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Brevo – Great for those who want a mix of email, SMS, and chat under one flexible platform
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Kit – Tailored for creators building relationships through email and digital product sales
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GetResponse – Ideal for funnels, webinars, and lead generation for digital-first brands
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Beefree – The go-to design tool for beautiful, brand-ready email and landing page creation
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Mailchimp – A solid all-in-one starter option that balances email, CRM, and creative tools
The right choice depends on your workflows, team size, and how hands-on you want to be with your marketing. Whether you’re scaling your store or just getting started, there’s a perfect Drip alternative to support your next stage of growth.